DIY Data Science Toolkit for Market Researchers

We live in data science dominated world. Conquer it with your very own data science toolkit.

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No one understands survey data like Market Researchers.

But depending only on survey analysis isn't enough anymore –more data, better tools, new analysis techniques… how do you stay on top of this data-driven world?

Ready to up your game? Add data science to your tool kit.


  • How to analyze non-survey data
  • When and how to use Machine Learning
  • How to use predictive modeling:
    • Cross-validation.
    • Switching between and comparing models.
    • Building an ensemble model of models.
    • How to present results for a non-tech audience.
  • How to speak Data Science