Webinar

Mastering Driver Analysis

Unlock the secrets of driver analysis, a powerful tool essential for understanding the key factors that drive business outcomes in our dynamic 40-minute webinar. Designed specifically for market researchers and data professionals, this session will enhance your ability to make informed, data-driven decisions.

Don't miss this opportunity to add a powerful new technique to your professional toolkit.

Discover how driver analysis can spotlight critical areas for improvement and drive your strategic decisions.

What You'll Learn:

  • How to prepare your data
  • Dealing with outliers and multicollinearity
  • Know which techniques to use and when (e.g., Shapley, Kruskal, OLS, robust standard errors).
  • Create quad maps to visualize the results.

Why Watch?

  • Efficient Learning: Grasp complex concepts quickly; perfect for busy professionals to expand skill sets.
  • Interactive Q&A: Get your specific questions answered live.
  • Practical Skills: Gain insights into handling data, selecting appropriate regression techniques, and dealing with data issues like missing values and outliers.
  • Exclusive Post-Webinar Materials: Receive the webinar recording, slides, and data links to continue learning and applying these techniques.
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