How Good is Your NPS? Using Industry Benchmarks
19 December 2018 | by Lucy Li

See these posts on “How to Calculate Your NPS” if you want to work out what your NPS is and “How to Analyze NPS” if

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Identifying Drivers of Customer Satisfaction (+Free Template!)
19 December 2018 | by Carmen Chan
Customer surveys are an important way of collecting feedback about your product. They generally involve a question about overall satisfaction, coupled with questions about specific...

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User Onboarding: Time Based or Action Based?
17 December 2018 | by Madeleine Picard
When designing your user onboarding, one of the crucial decisions to make is when your users will see your onboarding messages. Sending time-based messages or...

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Planning Ahead: What Data Do You Need for Predictive Lead Scoring?
14 December 2018 | by Matt Steele
A key benefit of predictive lead scoring over traditional lead scoring is that it provides objectivity in your data. It uses machine learning to come...

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Selecting Data for Predictive Lead Scoring – a Case Study
14 December 2018 | by Jake Hoare
This is the first of a series of posts where I step through a worked example of predictive lead scoring. The process will involve preparing...

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How to Analyze Your Net Promoter Score (NPS)
14 December 2018 | by Justin Yap
This article explores some of the ways you can analyze your Net Promoter Score and some data visualization ideas for showing your NPS.

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How to Calculate Net Promoter Score (NPS)
14 December 2018 | by Lucy Li
Calculating your Net Promoter Score is pretty simple. This article explains how to calculate it and gives you an overview of all the other aspects...

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Customer Satisfaction: General, Product, Attribute
14 December 2018 | by Madeleine Picard
Measuring customer satisfaction is only useful if you can action that data to improve your customers' experience. Rather than just measuring one type of customer...

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What Else to Ask in a Customer Satisfaction Survey
13 December 2018 | by Mattias Engdahl
You’ve got your Customer Satisfaction survey all good to go, and you’re raring to ask how satisfied your customers are with their experience of your...

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Using Customer Satisfaction to Improve Your Business
13 December 2018 | by Madeleine Picard
Most businesses collect data on customer satisfaction. However, not all businesses use that data to its fullest potential. It's crucial to use customer feedback to...

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Retain More Users With Personalized Onboarding
12 December 2018 | by Madeleine Picard
Good user onboarding is crucial to long-term user retention. Users who quickly see the value in your product are likely to stick with you, so...

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The Aha! Moments – Working out the Key Actions for your Users
12 December 2018 | by Chris Facer
A good onboarding journey guides the user through the most important moments in your software. At the foundation are those moments where the workflow and...

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The Best Template for Measuring User Onboarding Emails
11 December 2018 | by Madeleine Picard

So, you’ve created the perfect user onboarding email sequence. Congratulations! Now what? Now, it’s time to see how well it’s doing! There are many, many

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Performing Conjoint Analysis Calculations with HB Draws (Iterations)
11 December 2018 | by Tim Bock

Modern conjoint analysis methods estimate both the utilities of people, and also how much certainty we have about these estimates. Consequently, analyses of the resulting

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12 Techniques for Increasing the Accuracy of Forecasts from Conjoint Analysis
11 December 2018 | by Tim Bock
Choice experiments, also known as choice-based conjoint (CBC), are widely used for predicting the performance of new products and changes to products' designs and portfolios....

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5 User Onboarding Mistakes to Avoid
10 December 2018 | by Madeleine Picard
Are you making any of these key mistakes in your user onboarding? Check out how you can better help your users get to grips with...

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Alternatives to Email Onboarding
07 December 2018 | by Madeleine Picard
Email onboarding is the bread and butter of any SaaS business's onboarding process. But there's no need to stop at emails! There's a whole world...

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Dos and Don’ts for Customer Satisfaction Surveys
07 December 2018 | by Madeleine Picard
Customer satisfaction surveys are a great way to gain valuable insight about what your customers think about you. This list of ten dos and don'ts...

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