SPSS vs. Displayr

SPSS is a traditional desktop-based tool suited to complex analyses. For modern market researchers, finding and sharing insights should be easy. Why spend your days wrangling painful, hard-to-use software when you don’t have to? Displayr is a cloud-based purpose-built survey analysis and reporting tool that will do everything you need (and more) in half the time.

Illustration of Displayr Happy Client
Displayr vs SPSS Illustration
Trusted by 2,900+ research teams worldwide

Built by survey researchers for today’s survey researchers’ needs

Empower your teams to do more with the fast, error-free, all-in-one analysis and reporting software. We designed Displayr so that today’s market researchers can easily meet today’s business demands.

Single Document Collaboration
Collaborate in real time on a single online document - analyze data, build visualizations, and write reports together without back-and-forth files.
Prompt-Based Analysis
Use custom prompts to analyze data, summarize outputs etc.
Agentic AI Capabilities
Dedicated AI Research Agent that works directly with your data.
AI Data Preparation Agent
Automatically reviews or helps prepare datasets with AI, suggesting or applying transformations based on natural language input (e.g., cleaning, recoding, splitting, flagging issues).
Automated Statistical Testing
Automatically select and run the right tests (e.g. t-tests, ANOVA, regression), then update them with filters or new data.
Full Suite of Built-In Analysis Techniques
Conjoint, MaxDiff, regression, segmentation, factor analysis, TURF, etc.
AI-Powered Text Analytics
AI categorizes open-ends, calculates sentiment, performs entity extraction and more.
Interactive Dashboarding
Create dynamic, interactive dashboards and visual outputs that connect and change with your source data.
AI Code Assistant
AI-generated code and ability to customize (e.g., R or Python).
Automated Reporting
Reusable templates, auto-updating reports and dashboards.
Custom Onboarding & Live Support
How fast new users can get productive (with or without training).
SOC2 Compliance & Security Controls
Regional hosting, user access controls, compliance (SOC2, GDPR, etc.)
Data Connectivity & Large-Scale Importing
Connect directly to Qualtrics, SurveyMonkey, Decipher, etc. via API, or upload large files from cloud storage. Designed to work with complex and high-volume survey data.
  • Single Document Collaboration
    Collaborate in real time on a single online document - analyze data, build visualizations, and write reports together without back-and-forth files.
  • Prompt-Based Analysis
    Use custom prompts to analyze data, summarize outputs etc.
  • Agentic AI Capabilities
    Dedicated AI Research Agent that works directly with your data.
  • AI Data Preparation Agent
    Automatically reviews or helps prepare datasets with AI, suggesting or applying transformations based on natural language input (e.g., cleaning, recoding, splitting, flagging issues).
  • Automated Statistical Testing
    Automatically select and run the right tests (e.g. t-tests, ANOVA, regression), then update them with filters or new data.
  • Full Suite of Built-In Analysis Techniques
    Conjoint, MaxDiff, regression, segmentation, factor analysis, TURF, etc.
  • AI-Powered Text Analytics
    AI categorizes open-ends, calculates sentiment, performs entity extraction and more.
  • Interactive Dashboarding
    Create dynamic, interactive dashboards and visual outputs that connect and change with your source data.
  • AI Code Assistant
    AI-generated code and ability to customize (e.g., R or Python).
  • Automated Reporting
    Reusable templates, auto-updating reports and dashboards.
  • Custom Onboarding & Live Support
    How fast new users can get productive (with or without training).
  • SOC2 Compliance & Security Controls
    Regional hosting, user access controls, compliance (SOC2, GDPR, etc.)
  • Data Connectivity & Large-Scale Importing
    Connect directly to Qualtrics, SurveyMonkey, Decipher, etc. via API, or upload large files from cloud storage. Designed to work with complex and high-volume survey data.
  • Automated Statistical Testing
    Automatically select and run the right tests (e.g. t-tests, ANOVA, regression), then update them with filters or new data.
  • Full Suite of Built-In Analysis Techniques
    Conjoint, MaxDiff, regression, segmentation, factor analysis, TURF, etc.
  • AI-Powered Text Analytics
    AI categorizes open-ends, calculates sentiment, performs entity extraction and more.
  • Automated Reporting
    Reusable templates, auto-updating reports and dashboards.
  • SOC2 Compliance & Security Controls
    Regional hosting, user access controls, compliance (SOC2, GDPR, etc.)
  • Data Connectivity & Large-Scale Importing
    Connect directly to Qualtrics, SurveyMonkey, Decipher, etc. via API, or upload large files from cloud storage. Designed to work with complex and high-volume survey data.
Do yourself a favor and forget SPSS. Displayr is much easier to navigate, better visualizations, and a wider range of functionality.
Mark Szabo
Mark Szabo

Critical Mass

Displayr - Designed for market research

Do more

Easily do all the tasks you’d do in SPSS. Even the most difficult ones, like coding text data and advanced analysis such as MaxDiff and conjoint, are easier in Displayr. Go beyond the limits of SPSS with online, interactive dashboards, PowerPoint automation, and a wide range of visually appealing charts, graphs, and other visualizations that allow users to explore their data more intuitively. Analyze multiple data sets at the same time in the same project. And Displayr is cloud-based, so you can work from anywhere with an internet connection.

Be faster

Displayr was built to save you time, so it’s jam-packed with ways to do this. From automated stat testing to merging by drag and drop, to automated updating with new data, to automated reporting, proper handling of multiple datasets, to correct handling of weights, data stacking, and so much more. Turn hours of work into seconds. Displayr allows for real-time collaboration, which is not possible in SPSS, so you can forget the fidgety version of different files and all work in one document together at the same time.

Displayr - Dashboarding - Work collaboratively
Displayr - Automated updating

Stress less

Displayr has a more user-friendly interface and is easier to use than SPSS (goodbye syntax and figuring out stat tests). With Displayr you can automatically update entire analyses and reports with new data in the click of a button. Easily undo and redo any data modifications, revert to how data originally looked, and you can always see how data has been modified.

With Displayr there’s less room for error. But if a mistake is spotted, trace it, fix it & auto-update everything. Quality assured.

Report Business Intelligence, not just numbers

Analyze and report in the same platform. Let your clients be totally self-sufficient and share results with beautiful auto-updating interactive dashboards that are fully connected to the underlying analysis and data source. Think BI for survey data. Or PowerPoint lovers can automatically report and update with the click of a button.

Displayr - Professional quality reporting

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