Need to find out what is the most efficient product portfolio? Then this Making TURF for New Product Development Awesome in Less than 20 mins is the perfect webinar for you.
This webinar will show you everything from the basics of TURF (Total Unduplicated Reach and Frequency) for New Product Development all the way through to interpretation and reporting in less than 20 minutes (seriously!) Find out:
- What data you need for TURF
- How to do TURF
- How to interpret TURF
- Visualizations for TURF: Venn Diagrams, Upset plots, Biplots
- Interactive visualizations!