So, you've collected your conjoint data, what next?
The next step is to do statistical analyses to compute the utilities.
This webinar will take you through the best practices in statistical analysis for conjoint, from how to choose the right model to how to check the results.
This is the third webinar in our series on conjoint, so please check out our earlier introduction and experimental design webinars.
The next webinar in the series is about how to extract insight and report your conjoint data.