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You Can Now Run Shapley Regression in Displayr

by Tim Bock

RECENT POSTS

Using Displayr

Using the API to Create a Regression and Save Values as a JavaScript Variable

by Tim Bock

This post illustrates how to run a regression model from the API, and also how to use QScript to extract data from the regression model...

Using Displayr

Adding a Category to the Value Attributes using the API

by Tim Bock

Sometimes a variable in a data set will be missing a category (e.g., maybe nobody said “not aware” for Coke). If using a rich data…

Using Displayr

Merging Data Files Using the API

by Tim Bock

This blog post shows you how to use Displayr's API to merge two data files, and import the revised data file into a Displayr document.

Using Displayr | Visualization

Getting Started with the Displayr API

by Tim Bock

Displayr is designed to make it it easy to interact with the app via drag and drop, but sometimes it can be useful to grab...

Visualization

How to Fit a Structural Equation Model in Q

by Tim Bock

In this post I am going to walk through the steps of fitting a structural equation model (SEM) in Q. The post assumes that you…

Customer Feedback Surveys

What to do with Customer Feedback Survey Insights

by Kris Tonthat

Customer feedback is information provided by clients about their level of satisfaction with a product or service and is one of the most reliable sources...

Tags: Customer Feedback Surveys

Customer Feedback Surveys

Analyzing Sentiment in Customer Feedback Responses

by Kris Tonthat

Open-ended survey responses can be difficult to analyze. Algorithms and data models that work well with numeric and multiple-choice data often struggle to make sense...

Tags: Customer Feedback Surveys

Customer Feedback Surveys

How to Check Your Customer Feedback Analysis for Statistical Significance

by Kris Tonthat

Checking for statistical significance is a crucial part of any statistical analysis. With Displayr's built-in significance testing, separating signal from noise is a breeze.

Tags: Customer Feedback Surveys

Customer Feedback Surveys

4 Visualizations For Your Customer Satisfaction Data

by Kris Tonthat

Customer satisfaction is a valuable customer feedback metric. Here are the four visualizations to find stories in your customer satisfaction data.

Tags: Customer Feedback Surveys

Customer Feedback Surveys

How to Identify the Key Drivers of Your Net Promoter Score

by Kris Tonthat

Doing driver analysis with your Net Promoter Score allows you to gain a deeper understanding of your customers and their responses to your survey. An...

Tags: Customer Feedback Surveys

Choice Modeling

How to Check a Choice-Based Conjoint Model

by Tim Bock

Conjoint analysis, and choice modeling in general, is super-powerful. It allows us to make predictions about the future. However, if the models are poor, the…

Tags: Conjoint Analysis

Choice Modeling | Market Research

Comparing HB Root-likelihood (RLH) Between Displayr and Sawtooth

by Justin Yap

I am going to compare the performance of Hierarchical Bayes (HB) algorithms in Displayr and Sawtooth, using root-likelihood (RLH) as a metric to determine the superior...

Tags: Conjoint Analysis

Choice Modeling

Creating Online Conjoint Analysis Choice Simulators Using Displayr

by Tim Bock

Displayr creates an online choice simulator with the click of a few buttons. In this post I describe how to create a simulator, customize both...

Tags: Conjoint Analysis

Choice Modeling

How to Calibrate Conjoint Analysis to Market Share

by Tim Bock

It is possible to calibrate a choice simulator from a conjoint analysis study so that it more accurately predicts current market share. While I detail how...

Tags: Conjoint Analysis

Choice Modeling

Testing Whether an Attribute Should be Numeric or Categorical in Conjoint Analysis

by Tim Bock

Choice-based conjoint (CBC) studies usually specify a fixed number of levels for each attribute. The resulting attribute then becomes categorical. But that doesn't mean you...

Tags: Conjoint Analysis

Customer Feedback Surveys

Which Survey Questions Should You Include?

by Kris Tonthat

Deciding which questions to include in your customer feedback survey is a pivotal part of your customer-relationship strategy. A lengthy survey will result in a...

Tags: Customer Feedback Surveys

Data Science | MaxDiff

Comparing MaxDiff Results from Different Packages

by Tim Bock

Every now and then somebody writes to us and asks "Why are these MaxDiff results different from those that I get in Sawtooth?" The assumption...

Customer Feedback Surveys

Common Mistakes of Survey Design

by Kris Tonthat

When it comes to writing survey questions, there are many landmines to avoid. A poorly written question can decrease your response rates, muddy your data,...

Tags: Customer Feedback Surveys

Choice Modeling

Understanding Logit Scaling

by Tim Bock

Any model with the word "logit" or "logistic" in it uses something called logit scaling. Logit scaling is a beautiful thing! This post describes how it works...

Customer Feedback Surveys

Why is Customer Satisfaction Feedback Important?

by Kris Tonthat

Customer feedback should be at the center of your customer-relations strategy. It is not uncommon for successful companies to devote a ton of time and...

Tags: Customer Feedback Surveys

Choice Modeling

Numeric Attributes in Choice-Based Conjoint Analysis in Displayr

by Tim Bock

By default, Displayr treats all attributes in choice-based conjoint analysis as being categorical. This post describes how to tell Displayr to instead estimate such variables...

Tags: Conjoint Analysis

how to measure customer feedback from surveys

Customer Feedback Surveys

How to Evaluate Customer Survey Responses

by Kris Tonthat

There are many ways to measure customer feedback. The Customer Satisfaction Score, Net Promoter Score, and Customer Effort Score are just some of the available...

Tags: Customer Feedback Surveys

Customer Feedback Surveys

Open-ended vs Closed-ended Survey Questions

by Kris Tonthat

Survey questions can be broadly divided into two categories: open-ended and closed-ended questions. Before designing a survey, it’s important to understand the differences between the...

Tags: Customer Feedback Surveys

Customer Feedback Surveys

What is the Customer Effort Score?

by Kris Tonthat

Asking your customers how easy or difficult they found using your product or service is one of the most important things you can do. The...

Tags: Customer Feedback Surveys

Choice Modeling

Numeric versus Categorical Price Attributes in Conjoint Analysis

by Tim Bock

In marketing and market research, it is common to treat price as being a categorical attribute (variable) when conducting conjoint analysis. By contrast, in economics...

Tags: Conjoint Analysis

Customer Feedback Surveys

What is Customer Feedback?

by Kris Tonthat

Customer feedback is a crucial part of almost every business. It seems simple to say that understanding your customers and users will allow you to...

Tags: Customer feedback

Visualization

Rotate Your Correspondence Analysis to Better Understand Your Brand Positioning

by Tim Bock

Correspondence analysis is perhaps the most widely used multivariate tool in market research. It’s our “go to” tool for displaying complex tables, such as brand…

Choice Modeling | Market Research

Checking Convergence When Using Hierarchical Bayes for Conjoint Analysis

by Justin Yap

A popular approach to modelling choice-based conjoint data is hierarchical Bayes, which can provide better predictive accuracy than other approaches (like latent class analysis). However,...

Tags: Conjoint Analysis

How To... | Using Displayr | Visualization

How to Create a Violin plot in Displayr

by Carmen Chan

Violin plots are one of the most informative ways of plotting distributions. They combine features of Density and Box plots to show the shape of...

Customer Feedback Surveys | Using Displayr

How to Analyze a JotForm Customer Survey in Displayr

by Jake Hoare

The post below contains a short survey that anybody can take; the results are then imported into Displayr and plotted. The resulting charts are embedded...

Tags: Customer Feedback Surveys

Using Displayr

How to Chart Web Traffic using Google Analytics and Displayr

by Oliver Harrison

In an earlier blog I showed you how to set up the authentication protocol between Displayr and Google Analytics using the googleAuthR package. Now I...

Using Displayr

How to Connect Displayr to the Google Analytics API

by Oliver Harrison

You use Google Analytics to track user behavior and traffic on your website. Instead of looking at Google's built-in reporting tools you want to be...

R in Displayr

How to Blank Cells with Small Sample Sizes using R in Displayr

by Matt Steele

Many researchers like to suppress statistics that have small sample sizes. This often is to prevent clients from making false interpretations from the data.

Using Displayr | Visualization

How to Create a Pyramid Chart in Displayr

by Chris Facer

Pyramid charts, sometimes referred to as funnel charts or "wedding cakes", are a popular option for visualizing results from funnels (like different types of brand...

Market Research

Relational versus Transactional Net Promoter Score

by Tim Ali

Good customer success programs utilize a combination of relational and transactional NPS metrics. Both utilize the same survey methodology with the primary difference being simply...

Tags: Net Promoter Score

R in Displayr

How to Sort your Data with R in Displayr

by Matt Steele

Automatically sorting your tables and charts (typically highest to lowest) is a key thing researchers like to do. Displayr has lots of ways to do...

Using Displayr

How to Use Qualtrics Data in Displayr

by Daren Jackson

Qualtrics is one of the leading online survey platforms. Displayr makes it easy to import your Qualtrics data through the use of your Qualtrics API,...

What is...

What is Data Merging?

by Mattias Engdahl

Data merging is the process of combining two or more data sets into a single data set. Most often, this process is necessary when you...

Customer Feedback Surveys

Analyzing Customer Satisfaction Scores

by Mattias Engdahl

Having collected your customer satisfaction data, it’s time to do some analysis. Here I've outlined four common and simple methods of analyzing your customer satisfaction...

Tags: Customer Satisfaction

R in Displayr | Using Displayr

How to Use Your Twitter Data in Displayr

by Tim Ali

There is a wealth of data available for analysis from the various social media platforms including Twitter. In this post, we discuss how to load...

Using Displayr | Visualization

How to Make a Geographic Map in Displayr

by Tim Ali

Geographic map visualizations are a great way to show comparative values across countries, states, or regions. The geographic map shades the color of each location...

R in Displayr | Using Displayr

How to Relabel Rows and Columns of Tables using R in Displayr

by Matt Steele

Displayr enables you to flexibly mix data from different tables.

Using Displayr

How to Add Color-Changing Messages to your Page in Displayr

by Chris Facer

If you know a little R then it's fairly straight-forward to put dynamic text on your page in Displayr. Such text can automatically update itself...

R in Displayr | Using Displayr

How to Blank and Cap Cells of Tables Using R in Displayr

by Matt Steele

So you've made a table in Displayr and now you want to modify the contents (without changing the variables involved). With a bit of R...

R in Displayr | Using Displayr

How to Dynamically Create Hyperlinks in Displayr

by Mattias Engdahl

If you're creating a dashboard where you want the users to be able to go to different web sites or pages based on selections they've...

Using Displayr

Extracting Data from WordPress Using Displayr

by Oliver Harrison

Importing data from the WordPress API is simple in Displayr. You can connect to WordPress directly to bring in data about your blog posts. You...

Using Displayr

How to Make a Column Chart in Displayr

by Daren Jackson

The most standard way for graphically representing categorical data is with a column chart. The advantage of using column charts is that you can easily...

Tags: Using Displayr

Market Research

How to Analyze Trends in Customer Satisfaction

by Carmen Chan

One of the most important things you want to ensure when selling a product or service is that customer satisfaction is not deteriorating over time. You can...

Tags: Customer Satisfaction

Using Displayr

How to Convert Dates into Different Time Zones in Displayr

by Oliver Harrison

Working with dates and times can be challenging to say the least, especially when they are in the wrong time zone or format, or you...

Market Research

Preparing Data for Predictive Lead Scoring – a Case Study

by Jake Hoare

This is the second of a series of posts with a worked example of predictive lead scoring. In this post I focus on getting data...

Tags: Predictive Lead Scoring

Market Research

Optimizing the Mobile Delivery of Your Net Promoter Score Survey

by Tim Ali

As mobile device ownership continues to grow at a rapid pace on a global basis, more and more consumer surveys are taken on mobile devices...

Tags: Net Promoter Score

Market Research

How Good is Your NPS? Using Industry Benchmarks

by Lucy Li

Understanding how good your Net Promoter Score can be difficult. We've compiled benchmarks from 15 industries so that you can see how your Net Promoter...

Tags: Net Promoter Score

Market Research

Identifying Drivers of Customer Satisfaction

by Carmen Chan

Customer surveys are an important way of collecting feedback about your product. They generally involve a question about overall satisfaction, coupled with questions about specific...

Tags: Customer Satisfaction

Beginner's guides

User Onboarding: Time Based or Action Based?

by Madeleine Picard

When designing your user onboarding, one of the crucial decisions to make is when your users will see your onboarding messages. Sending time-based messages or...

Tags: Onboarding for SAAS

Market Research

Planning Ahead: What Data Do You Need for Predictive Lead Scoring?

by Matt Steele

A key benefit of predictive lead scoring over traditional lead scoring is that it provides objectivity in your data. It uses machine learning to come...

Tags: Predictive Lead Scoring

Market Research

Selecting Data for Predictive Lead Scoring – a Case Study

by Jake Hoare

This is the first of a series of posts where I step through a worked example of predictive lead scoring. The process will involve preparing...

Tags: Predictive Lead Scoring

Market Research | Visualization

4 Ways to Visualize Your Net Promoter Score

by Justin Yap

This article explores some of the ways you can analyze your Net Promoter Score and some data visualization ideas for showing your NPS.

Tags: Net Promoter Score

Market Research

Customer Satisfaction: General, Product, & Attribute Questions

by Madeleine Picard

Measuring customer satisfaction particularly useful when you can action that data to improve your customers' experience. Rather than just measuring one type of customer satisfaction,...

Tags: Customer Satisfaction

Market Research

What Else to Ask in a Customer Satisfaction Survey

by Mattias Engdahl

You’ve got your Customer Satisfaction survey all good to go, and you’re raring to ask how satisfied your customers are with their experience of your...

Tags: Customer Satisfaction

Market Research

Why is Customer Satisfaction important?

by Madeleine Picard

Most businesses collect data on customer satisfaction. It's crucial to use customer feedback to make improvements to your business. Otherwise, why collect feedback in the...

Tags: Customer Satisfaction

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You Can Now Run Shapley Regression in Displayr

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