Brand Analytics

Five key data analysis frameworks for building a strong brand strategy

Download now

What you'll get from this eBook:

There are five key data analysis frameworks for building a strong brand strategy.

This eBook tells you what they are and how to use them:

  1. Competitive market structure analysis
  2. Acquisition Funnel Audit
  3. Profiling the core consumer
  4. Importance-Performance Analysis
  5. Basic Brand Vulnerability Matrix
close-link