How to.

How to Set the Initial Zoom and Position of Geographic Maps
23 April 2019 | by Liz Kucko

Create a geographic map to your liking using the leaflet map package in Displayr Follow instructions on How to Make a Geographic Map in Displayr

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6 Ways to Improve the Data Quality of Online Quantitative Surveys
20 November 2018 | by Gracielle Melim

Generating high quality data from your online quantitative surveys is key to getting powerful insights and making data-driven decisions. Find out how.

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How to Interpret Logistic Regression Coefficients
25 October 2018 | by Tim Bock

This post describes how to interpret the coefficients, also known as parameter estimates, from logistic regression (a.k.a. binary logit).

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How to Interpret Logistic Regression Outputs
24 October 2018 | by Tim Bock

Logistic regression (a.k.a. binary logit or binary logistic regression) is a predictive modeling technique used to predict outcomes involving two options

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How to Work Out the Number of Segments in a Market Segmentation
24 September 2018 | by Tim Bock

When segmenting a market, a practical challenge is to work out the number of segments. There are eight approaches to choosing the number of segments.

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How to Analyze Free-Form Text Data from Surveys
15 August 2018 | by Tim Bock

I'll show you three simple methods of analyzing free-form text data from open ended survey questions and explain when you might use each.

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The Accuracy of Hierarchical Bayes When the Data Contains Segments
26 July 2018 | by Tim Bock

In this post I explore the implications of using hierarchical Bayes versus using latent class analyis for data which contains segments.

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Tidy Data versus Numerate Data graphic
Numerate Data: The Bigger, Stronger, and Faster Offspring of Tidy Data
25 July 2018 | by Tim Bock

Most data scientists automatically use tidy data. In this post, I'll explain what tidy data is and why you'll want to consider an alternative, numerate data

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How to Calculate an Average Value from Categorical Data
How to Calculate an Average Value from Categorical Data
18 June 2018 | by Tim Ali

Traditionally, the primary statistic of interest for categorical data is the percentage of the cases in the data that fall into each category. However, there

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How To Convert Text Dates To Numeric
How To Convert Text Dates To Numeric
13 June 2018 | by Mathew McLean

How To Convert Text Dates To Numeric? Formatting and cleaning data is a crucial and often time-consuming step in any data analysis. One frequent step in this pr...

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How to Work Out the Number of Clusters in Cluster Analysis
How to Work Out the Number of Clusters in Cluster Analysis
03 May 2018 | by Tim Bock

Cluster analysis techniques require users to specify the number of clusters that they require. Six classes of approaches to choosing the number of clusters:

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How to Categorize Open-Ended Survey Questions
01 May 2018 | by Mattias Engdahl

Open-Ended Survey Questions occur when you run a survey and ask a respondent to enter some text as an answer, learn how to categorize these questions.

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How to Deal with Missing Values in Cluster Analysis
How to Deal with Missing Values in Cluster Analysis
06 April 2018 | by Tim Bock

Most of the widely used cluster analysis algorithms can be highly misleading or can simply fail when most or all the observations have some missing values.

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How to Work Out the Number of Classes in Latent Class Analysis
How to Work Out the Number of Classes in Latent Class Analysis
05 April 2018 | by Tim Bock

Latent class analysis requires the analyst to specify the number of classes prior to the application of the technique. Learn more about the seven approaches

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How to Reduce the Number of Segmentation Variables
How to Reduce the Number of Segmentation Variables
04 April 2018 | by Tim Bock

A practical challenge when working out how to segment is that there are usually lots of possible variables, and you need to reduce that number.

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How to Write Golden Questions for Market Segmentation
How to Write “Golden Questions” for Market Segmentation
04 April 2018 | by Tim Bock

Golden questions are used to allocate people to segments. They are also known as self-selection questions. The main applications of golden questions are:

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How to Enter Data from Paper Surveys?
How to Enter Data from Paper Surveys
29 March 2018 | by Mattias Engdahl

How to enter data from Paper Surveys. Displayr's Matt Engdahl explains the process in a step by step guide.

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Which segmentation variables should you use, and why?
Which segmentation variables should you use, and why?
27 March 2018 | by Tim Bock

This article discusses how to work out which segmentation variables are appropriate from a list of variables.

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