MaxDiff.

visualization drawings under lamp
Creating Pairwise Balanced MaxDiff Designs
09 July 2018 | by Jake Hoare

Pairwise balanced MaxDiff designs are an improvement upon multiple version designs that have been randomly permutated. I'll show you how you can create your own...

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Checking Convergence When Using Hierarchical Bayes for MaxDiff
16 January 2018 | by Justin Yap

Hierarchical Bayes is an approach to modelling MaxDiff data which can provide better predictive accuracy than other approaches (like latent class analysis).

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Using Displayr
Case Study: Advanced Analysis of Experimental Data (MaxDiff)
04 December 2017 | by Tim Bock

The fourth in a series designed as DIY training course for Displayr. A case study to introduce the basic workflow for more advanced analyses (e.g, MaxDiff).

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Comparing Tricked Logit and Rank-Ordered Logit with Ties for MaxDiff
17 October 2017 | by Justin Yap

This article compares two ways to analyze Max Diff data - Tricked Logit and Rank-Ordered Logit with Ties - for latent class analysis or Hierarchical Bayes

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MaxDiff analysis example
11 Tips for your own MaxDiff Analysis
03 August 2017 | by Tim Bock

MaxDiff analysis is an advanced technique that can be run by any good quant researcher. Here are 11 tips to help people relatively new to the field DIY.

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Latent class analysis cross-validation
Using Cross-Validation to Measure MaxDiff Performance
23 May 2017 | by Justin Yap

This post compares various approaches to analyzing MaxDiff data using a method known as cross-validation. Before you read this post, make sure you first read How MaxDiff

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max-diff-preferences
How MaxDiff Analysis Works (Simplish, but Not for Dummies)
23 May 2017 | by Tim Bock

This post explains the basic mechanics of how preferences can be measured using the data collected in a MaxDiff experiment.

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max-diff question
An Introduction to MaxDiff
10 May 2017 | by Tim Bock

MaxDiff analysis is a technique for measuring relative preferences. This post introduces the four stages of a MaxDiff analysis.

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